Design system for Asian food delivery app
Design systemUIFull-time
My role
Lead product & brand designer at RICEPO
Working with
PM, Engineers, Data Analyst
Timeline
2 months (2021)
Device
iOS and Android
About RICEPO
RICEPO was the largest authentic Asian food delivery app in the US, partnering with 1000+ restaurants across 40+ cities. I led 2 designers to build a multilingual, tokenized design system that streamlined collaboration and scaled UI consistency, contributing to RICEPO’s success prior to its acquisition by Weee!.
Challenge
Outdated visual and Poor Accessibility
- Overuse use of gray backgrounds made the interface feel dull and outdated.
- The design lacked ADA accessibility compliance.
- The visual style no longer aligned with the brand’s evolving identity or current design standards.
Solution
Refreshed and Accessible Design
- Switched to a modern white background for a cleaner look.
- Used unique colors for each restaurant type to enhance differentiation.
- Improved accessibility to meet ADA standards.
Disclaimer: Designs shown are from 2021. Store names, product images, names, and prices are used for illustrative purposes only. They do not represent actual pricing or availability.